Media Buying Manager

Job Description : Media Buying Manager Location: Nigeria, Africa Nationality: Indians only (willing to relocate asap) Qualification Must Have: Full time MBA/PG 8+ years of media buying experience is a must Working knowledge of media analytics software Prior experience in agency working with clients is recommended As a media buyer, you'll play a key role in ensuring that advertising and promotional campaigns reach the highest number of people in your target audience at the lowest possible cost and is expected to: • Help identify target audiences and plan media campaigns • keep up to date with industry research figures, including distribution figures for newspapers and magazines and audience figures for television and radio • Monitor buying strategies • Compare and negotiate rates, ad space and airtime • Optimize plans and budgets according to the best media mix • Prepare schedules and adjust when needed • Experiment with new platforms and channels • Ensure ads are creative and displayed appropriately • Monitor costs and return on investment (ROI) • Responsible for all media reconciliations across brands

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