Regional Marketing Director

Job Description : REGIONAL MARKETING DIRECTOR INDONESIA An exciting Regional Marketing Director job has recently become available at a big local FMCG company. About the Regional Marketing Director Role: In this business critical role, you are expected to provide strong direction to the trade and consumer marketing efforts in modern trade, convenience stores, large urban and semi-urban towns. Key Responsibilities: · Identify marketing opportunities based on consumer understanding, market dynamics, segmentation and competitor monitoring · Manage a large support budget in a highly focused manner to meet both the long-term and the immediate ambitions for the category · Drive excellence in activation for convenience stores and modern trade channels · Deliver market share in the face care category, namely face mask and face wash · Actively work with the creative and media planning agencies to develop best in class digital content for consumer engagement · Work in close collaboration with the regional marketing team to formulate strategies for launches and re-launches of products and with the media and creative agencies · Constantly work towards enhancing the activation process to unlock the best possible growth from the innovations in the face care category To succeed in this Regional Marketing Director role, you must have at least 10 years of experience in the brand marketing function Key Requirements: · Must have a degree in marketing · Minimum of 10 years of work experience in the marketing and trade marketing function (MNCs preferred) · Deep understanding of consumer, media planning and trade marketing function · Communications – proactive communicator with written and verbal English Skills to interact effectively with global colleagues

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