Category Manager

Job Description : CATEGORY MANAGER NIGERIA The position will report to Category Head. Job Description: · Lead brand strategy & communication development · Ensure optimal portfolio planning and optimization · Strong knowledge of marketing principles, practices and procedures · Demonstrated experience building brands and applying current digital, social and experiential marketing best practices · Working knowledge of OTC distribution and competing channels · Advanced tracking, execution and project management with potential to develop excellent communication, analytical and project management skills · Basic knowledge and practice of market research and segmentation · Planning, including clarity on activation agenda, innovation launch plan, and communications calendar · Liaise with the sales team to ensure that the marketing strategies are translated into clear executable sales strategies · Ensure relevant innovation pipeline for consumers · Drive successful go to market strategies for new products · Lead overall marketing innovation on the category · Qualification & Experience: · Bachelor’s degree in business or communication concentration (MBA preferred) with 8+ plus years progressive marketing/Brand experience

---