Trade Marketing Specialist

Job Description : TRADE MARKETING SPECIALIST DUBAI • Responsible for full spectrum of trade marketing activities • Define and prioritise market segments with the brand and sales teams to deliver optimal placement of brands and pack types according to trade channel potential, size and consumer profile. • Prepare sales and coverage reports, coordinate with principle • Promotion evaluation, budget control and forecasting for each brand / activities • Prepare joint trade promotional plan of key account customers. • Analyze and evaluate the trade marketing campaigns and to make recommendations to management to improve performance • Track competitor activities and recommend action steps • Develop trade and sales kits to ensure Picture of Success execution at the Point-of-Purchase. Conduct market visits and working closely with sales teams. • Work closely with 3rd party advertising, events and point-of-sale agencies to achieve optimal value on trading brands • Assist in ad-hoc projects as assigned by manager Requirements • Degree holder in Marketing or related discipline • Minimum 3 years relevant experience in UAE FMCG industry • Self-motivated, energetic, creative and outgoing • Excellent communication and presentation skills • Good team player with can-do attitude to face challenges • Strong PC skills including MS Word, Excel, PowerPoint • Good command of both spoken and written English (and Arabic preferred)

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