Trade Marketing Manager

Job Description : Trade Marketing Manager for one of the Indian Multinational company GHANA Qualification: Any Graduate or Post Graduate. Experience: 10+ years experience Job Description: Work closely with Sales Head to ensure trade marketing strategies are aligned with sales objectives and revenue targets. Focus on developing promotional programs that attract business from wholesalers, distributors and retailers. Development and execution of trade/consumer promotions including pricing, sales estimates, operations liasion and POS development. Gathering and understanding consumer/channel /customer insights through research. Use data gathered through research/analysis to develop category 4Ps strategy for implementation. Category Management working with marketing manager (planogram , promotion, merchandizing, communication) for key accounts or special projects. work to develop trade communications and product sales pitch-traditional/digital Recommend and develop local market promotions to promote sales. Skills required: Experience in a relevant industry preferable fast-moving consumer goods(FMCG). Analytical -ability to analyze large amount of data. prior experience with complex project management tasks. Technical: Strong in MS Excel(logical formula, Excel tables, pivot table, Vlookup, charts). Strong in MS Ppt and presentation skills.

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