Marketing Director

Job Description : STRATEGIC MARKETING DIRECTOR KSA Unique leadership role with one of the major multinational Food/FMCG business in the region. Currently expanding their portfolio with innovation and new brand positioning in the market. Job Responsibilties · Develop the brand vision and concept, the consumer value proposition,portfolio and market mix priorities in addition to developing the market strategy, overseeing the execution and developing category budgets and forecasts for optimal performance · Create a marketing measurement strategy so that the brand can scale with success and better invest behind the most effective vehicles. · Build long-term brand equity by developing a brand platform that the company · Set the vision and the evolution of the Brand’s sustainability by working with key stakeholders from different areas and addressing into external expertise and support. · Develop and implement annual marketing plan that compliments the company’s overall annual planning process. · Guide the development, implementation and evolution of a price pack architectures. · Implement monthly cross functional business reviews and quarterly brand health reviews. Job Specifications · The position requires 12+ years of experience with atleast 5 years in a Director level position. · The ideal incumbent will have prior experience in food/fmcg and a passion for mission driven brands. · Creative & innovative thinker · Ability to work in fast-paced, entrepreneurial environment

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