Regional Sales Manager

Job Description : RSM CENTRAL AFRICA OUT OF CAMEROON FOR FOOD FMCG 15+ years experience Regional experience mandatory A Regional Sales Manager, or Area Sales Manager, is responsible for developing and implementing sales, marketing, financial and structural strategies in stores across a group of territories. Their duties include visiting stores to meet with employees, communicating about sales goals and expectations and gathering research about their target market. Recommend service and product enhancement to improve the sales potential and customer satisfaction Ensure the delivery of targets through individual recognition, performance review, people management and reward Meet with customers to discuss their evolving needs and to assess the quality of the company’s relationship with them Determine the company’s gross-profit and annual unit plans by analyzing trends and results and implementing marketing strategies Develop field sales action plans to facilitate the implementation of the regional sales programs Maintain technical and professional knowledge by reviewing professional publications, participating in professional societies and establishing personal networks Plan for the achievement of individual and divisional targets in alignment with the strategies and policies of the company Establish sales objectives by projecting expected sales volume and forecasting and developing sales quotas for territories and the region Keep current with economic indicators, changing trends, supply and demand and competitors to maintain sales volume and product mix. Positively contribute to team effort by accomplishing related results Provide the necessary support to sales associates to enable them to generate market leads and close new deals Develop and implement new programs, sales initiatives and strategies to capture key demographics Document customer interactions and maintain data related to activities, accounts and partners Design cross-selling programs and campaigns Ensure the effectiveness of cross-selling activities by guiding employees Uplift the regional sales volume to its possible best Organize training for new staff Develop and review long- and short-term sales strategies Develop and maintain channels between product developers and resellers Participate in interviews and the processes of recruiting new employees

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