Marketing Manager

Job Description : AUTO MARKETING MANAGER DUBAI Company is into Sales & Marketing of 2 wheeler and 3 wheeler of an prominent Indian Brand in the MENA & African market. Looking for experienced Marketing Manager to design and execute digital marketing strategy, create brand presence in the market place and support business in generating leads and revenue from product sales in the Middle East and African Markets. Position is based out of Dubai. Candidate should have a strong grasp of current marketing tools and strategies and should be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing managers will work with the marketing team, supporting teams, and vendors to launch campaigns on time and within budget. Should have good understanding of Digital Marketing. Roles and Responsibilities: · Plan and execute all digital marketing campaign from marketing database, email, social media and display advertising campaigns · Design, build and maintain social media presence of the company. · Measure and report, performance of all digital marketing campaigns, and assess the effectiveness against goals (ROI and KPIs) · Identify trends and insights, and optimize spending and performance based on the insights · Develop and update all promotional content for ATL & BTL activities across communication media, · Budgeting, planning and 360-degree marketing campaign both online and offline · Brainstorm new and creative growth strategies · Plan, execute, and measure experiments and conversion tests · Collaborate with internal teams to create landing pages and optimize user experience · Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. · Instrument conversion points and optimize user funnels · Collaborate with agencies and other vendor partners · Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate Desired Candidate Profile · Minimum 10 years experience in the related field of Corporate or Brand Marketing, Product Marketing, Digital Marketing, Agency Services, and or Marketing Operations. · Automotive industry experience is highly desirable i.e., OEM · Proven working experience in marketing and digital marketing preferably from two wheeler industry. · Demonstrable experience in leading and managing marketing database, email, social media and/or display advertising campaigns · Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate. · Experience in optimizing landing pages and user funnels. · Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends) · Working knowledge of ad serving tools (e.g., DART, Atlas) · Experience in setting up and optimizing Google Adwords campaigns · Working knowledge of HTML, CSS, and JavaScript development and constraints · Strong analytical skills and data-driven thinking. · Up-to-date with the latest trends and best practices in online marketing and measurement Qualification: · Degree or higher in Marketing, Advertising, Management, or related field. · Digital Marketing Diploma/ Certificate is mandatory. · Schooling with English as the medium of instruction is mandatory. Vernacular medium not to be considered at all. Perks and Benefits · Tax free salary AED 15000 to 18000 pm (INR 3 - 3.50 Lac pm) · Visa cost & Air travel ticket cost by company. · Group medical Insurance by the company. · 30 days paid leave in a year. · Home travel in economy class air ticket from the nearest international airport. · Position is on a bachelor status

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