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Chief Executive Officer 

Job Description : CEO SOUTH AMERICA FOR PERSONAL CARE OUT OF BRAZIL 22+ years experience Role is open to candidates worldwide - Oversee a team of Sales Mangers with the objective of conceptualizing strategies and executing plans for all Sales channels like Pharma channel , Cosmetics channel, Modern Trade channel and Open market sales which should deliver on agreed distribution reach and other distribution function parameters . (brought upfront as sales is the topmost need - Oversee a team of Brand Activation/Trade Marketing/Communication managers with the objective of ensuring conceptualizing and executing key on-ground strategic and tactical initiatives which deliver on agreed sales performance and brand health within the assigned and agreed budgets . Coordinate with central Brand innovation teams on innovation strategies and deliveries. All marketing activities to be coordinated in tandem with Chief Marketing Officer. (merged two items relating to brands into one) - Develop a strong understanding of the consumer, consumer habits and capture consumer insights and practices with a view to effectively using this data in product development , communication development etc. - Research and analyze economic trends, buying habits and the demographic characteristics of consumers, their tastes, preferences for company products and those of competitors. - Develop a strong understand of the categories in which we operate in the markets of Russia and CIS and identify suitable business opportunities in these various categories mainly Skin Care and Hair care . - Manage effectively all the business relationships in the region with key partners like Distributors , Sub distributors , ad agencies , market research agencies , other suppliers of services etc. - Ensure monthly Reporting of Performance in all its aspects to Head office on a monthly basis . Develop and prepare key messaging and presentation material for Senior Management as and when required . - Coach, mentor and raise the team's ability to deliver and exceed expectations while creating opportunities for succession plan - Ensure compliance by company on all regulations, licensing requirements , product quality requirements and ensure all other legal and statutory norms are adhered to as per local rules and procedures. - Develop unique value propositions, business partnership, and category management as well as call to action oriented advertising targeted towards key customer segments that increases brand awareness. - Analyze, evaluate, plan and execute on both existing and potential marketing activities and strategies. Develop benchmark criteria to measure the efficiency and effectiveness of marketing programs. - Measure the effectiveness of the marketing department and implement improvements as required. - Exploring new countries for business opportunities as and when identified and decided upon

Posted on : 23-02-2024
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