Regional Sales Manager

Job Description : RSM ZAMBIA Reporting to the Head of Sales and Marketing, the regional manager will be responsible turnover growth and accomplish business development activities by researching and developing marketing opportunities and plans; implementing sales plans; managing staff members as well as distributors and key accounts. - Develops and implements strategic marketing & sales plans and forecasts to achieve corporate objectives for products and services - Develops and manages sales/marketing operating budgets - Plans and oversees advertising and promotion activities including print, online, social media, trade demonstrations amongst others - Develops and recommends product positioning, packaging, and pricing strategy to produce the highest possible long-term market share - Achieves satisfactory profit/loss ratio and market share in relation to preset standards and industry and economic trends. - Ensures effective control of marketing results, and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets - Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions - Minimum 10 years' sales/marketing experience in Consumer Food Brands (FMCG, a must) - A diploma/degree in communication, business or marketing - Basic knowledge of financial planning and budgeting - Marketing Concepts (Above and below the line) - Strong Client Relationships management

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