Chief Operating Officer

Job Description : COO FMCG EAST AFRICA 30+ years experience Industry – FMCG Regional experience mandatory Skills - Sales, Marketing, Distribution, P&L, B2C, B2B, Channel, Institutional Sales, Team Management, Business Job Description : Own Sales & Marketing strategies for existing B2B channel and develop B2C channel for a global MNC. Reporting to the Executive Director & CEO, the incumbent will be responsible for : - Design Sales & Marketing strategies to increase Market share and Profitability - Responsible for the P&L of All regions. Set Sales, Technical Sales & Marketing strategies, budgetary forecasts, sales volume targets, product pricing terms and revisit the credit terms/ limit and lead the development of plans and programs to hit all assigned targets, with higher focus on new product. - Develop and execute the strategies to create new alternate B2C channels like Retail (GT & MT), Institutions & Indian Desserts. - Lead the distributor Management and Key Accounts - To lead Regional & Territory Sales Managers in Distributor Management - selection, developing and monitoring their performance. To strengthen the existing Distributor Managements and technology integration. - Leadership of Sales Development Function - Oversee sales development function to drive India Sales Force Effectiveness initiative by developing, executing and monitoring of annual Sales plan & roadmap for Pan India. - MBA in Sales & Marketing with 15+ years relevant experience at a leadership position. Track record in a senior sales and marketing role with international FMCG or Food companies. Minimum 10 years experience on a nation-wide level. Experience in Food Company is a must. - The incumbent must have a proven track record in sales management, selling skills, managing multiple level distributors and pricing policy. Hands-on experience in key account management and relationship building and good understanding of marketing principle and concepts, financials, sensitive to numbers, able to interpret financial reports/analysis.

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