Head of FCMG

Job Description : HEAD OF FMCG GHANA Job Description: Partners with a network of support functions (i.e. Go-To-Market organizations, Marketing, Technology, Operations) as well as with immediate supervisor to remain knowledgeable on more complex accounts products and services capabilities and the overall business strategy to address current and future needs of the customer(s). Drive and implement channel partner strategy, program to ensure channel is aligned to the company strategy Possess and continuously develops solid knowledge of the customer business strategy, requirements/needs and competitor offerings. Develops extensive industry knowledge across a broad and/or specialized spectrum of products/services/segments/channels as well as direct competitor’s offerings. Utilizes sales and marketing support functions to assess competitor capabilities along with comparisons to business’s capabilities to determine gaps and to position account offerings against competitive options. Partners with marketing groups to execute targeted customer analysis for individual or groups of customers using marketing tools (i.e. customer hierarchy or customer segmentation). Leverages Sales and Marketing support functions to assist on sales efforts. Executes on sales/marketing strategies and tactics (i.e. product/market segmentation, pricing, channels of distributions) utilized by the business. Supports the sales leader/management team in the development of the sales objectives and growth strategies for new and existing products. Discovers new prospective customers and qualifies new sales opportunities Qualifications: 10+ years’ experience in sales, channel, product development, product marketing, in FMCG or similar industry (Focus on Home Care, Personal Care & Dairy beverages) Should have headedbusiness related to FMCG Sales and marketing experience in the specific product concerned is a must. Strong listening and communication skills. Understanding of ingredient applications: ability to recognize/understand, properly communicate and follow up new trends in the ingredients and final products market. Fluent and capable to communicate in English, both written and oral Proven experience on how to get things done within a matrix organization. Marketing, product development or sales experience in specialty products.

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