General Manager Sales and Marketing

Job Description : General Manager - Sales & Marketing ???? Location: Africa ???? Industry: FMCG (Trading/Distribution/Manufacturing) Are you an experienced leader in Sales & Marketing, ready to drive growth and success? We are looking for a dynamic professional with a proven track record in leading sales strategies, fostering customer relationships, and developing high-performing teams. ???? Qualification: MBA in Marketing or an equivalent qualification ???? Experience: Minimum 15-23 years (15 years experience minimum in FMCG) Prior experience as GM Sales & Marketing or Head of Sales & Marketing ???? Key Responsibilities: Develop and execute a robust sales and distribution strategy Lead and motivate the Sales team to achieve ambitious goals Foster long-term customer relationships to enhance loyalty Identify opportunities to optimize pricing, sales volume, and market share Oversee CRM systems, data management, and internal compliance Collaborate with Marketing to penetrate key markets Drive training programs for new employees and identify top talent Monitor and analyze sales performance, ensuring targets are met Submit detailed reports to stakeholders on sales performance and strategies

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