Sales Director

Job Description : International Markets Sales Director The International Markets Sales Director will lead the company’s expansion into new geographies, including MENA, Turkey, China, and East Asia, where our "Premium Drinks Brands" is relatively unknown. The role is responsible for building a distributor network, establishing brand presence, and ensuring strong sales growth in highly competitive and fragmented markets. The role to be based in Tbilisi, Georgia. The Sales Director will work remotely without physical offices in the respective countries, leveraging partnerships with local distributors to drive market penetration and brand awareness. Develop and execute go-to-market strategies in new territories, focusing on local market needs and competitive landscape. This person will have a track record in the beverages sectors and will have a solid knowledge of driving distributor networks. Distributor Management: Identify, negotiate, and onboard high-quality distributors in each market, ensuring they align with the company’s brand and growth objectives. Sales Growth: Set and achieve ambitious sales targets for each market, monitoring distributor performance, and adjusting strategies as needed. Brand Building: Collaborate with marketing teams to build localized brand awareness and customer education programs, considering cultural nuances. Market Analysis: Continuously assess market conditions, competitor activities, and consumer behavior to adjust strategies accordingly. Compliance and Regulations: Ensure compliance with local regulations and import/export requirements in each market. Relationship Management: Establish strong relationships with key stakeholders, including distributors, retailers, and industry associations. Cost Management: Manage costs and budgets associated with market entry and distribution. Critical Capabilities: Strategic Thinking: Ability to develop market entry strategies, identify opportunities, and navigate competitive landscapes. Sales Leadership: Proven experience in driving sales growth through distributor networks in competitive environments. Cross-Cultural Competence: Deep understanding of different cultural, legal, and economic conditions in MENA, Turkey, China, and East Asia, and the ability to adapt strategies accordingly. Negotiation and Partnership Skills: Expertise in building and maintaining relationships with distributors, navigating complex negotiations, and creating win-win scenarios. Entrepreneurial Mindset: Comfortable operating with a high level of autonomy and navigating ambiguity in new markets with limited local infrastructure. Commercial Acumen: Strong grasp of pricing, profitability, and financial metrics, ensuring sustainable growth. Communication Skills: Ability to communicate across diverse cultures and manage remote teams and stakeholders effectively. International Market Experience: At least 10 years of experience in sales leadership roles focused on international markets, preferably within FMCG or consumer goods sectors. Distributor Network Management: Proven track record of building and managing successful distributor networks in competitive, complex markets. New Market Entry: Experience in successfully launching products or brands in new geographies where brand awareness is low. Industry Knowledge: Familiarity with the beverage industry, particularly bottled water, is preferred, but experience in similar consumer goods markets (with competitive and fragmented categories) can be valuable. Regulatory and Compliance Knowledge: Experience dealing with cross-border trade regulations, local import/export rules, and compliance. Results-Oriented Track Record: Demonstrated ability to drive revenue and market share in competitive markets, balancing short-term wins with long-term strategy. Package $145,000 + Bonus + Car + LTIP + Family Private Medical:

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