General Manager

Job Description : GM MARKETING NOIDA Manage the Marketing activities to ensure achievement of set objectives and with aim to see individual Brands gaining leadership in their respective areas. Job Profile : 1. Plan & develop systems & procedures to improve the operating quality & efficiency of the department. 2. Design & implement the Annual Brand Marketing Plans to achieve the qualitative & quantitative marketing objectives. 3. Need based Market Research in Co-ordination with external Agencies. 4. Identifying new products for launch. 5. User friendly & market acceptable packaging in co-ordination with concerned departments. 6. Provide inputs for strategic Pricing of all assigned products. 7. Advertising and sales promotion to achieve the desired brand personality/identity. 8. Monitoring and reviewing of all products performance against Budget. 9. Guiding & motivating the Brand Team. Key Accountability : 1. Brand building of assigned products. 2. Bottom line of the assigned products (Pricing). 3. Identification of new products within specified segments. 4. Training & coaching team members. 20+ years experience

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