Business Unit Head

Job Description : Expatriate Strategic Business Unit Head, Industry: Food, FMCG Location : Lagos Report to :GM, Sales and Marketing Role Overview: Responsible for development and performance of all sales activities of all products in Nigeria, with primary focus being new business. This position will staff and direct a sales team and provide leadership towards the achievement of maximum profitability and growth Key Responsibilities: -Organize and control regional sales staff to ensure that they are appropriately motivated and trained to meet sales targets and that they carry out their responsibilities to the required standard. -Establish and optimize sales procedures and processes. -Monitor team performance and implement corrective actions when needed. -Develop strong customer relationships and strategic partnerships. -Track competitor performance and sales trends. -Manage regional budgets and ensure compliance. -Provide market insights and conduct research. -Deliver sales presentations and travel as required. Key Performance Indicators (KPIs): -Achievement of sales and revenue targets. -Product availability and market penetration. -Quality of sales funnel and documentation. -Number of product features introduced. Qualifications & Experience: -Bachelor’s degree in Humanities, Accounting, or related field. -10–15+ years in sales, preferably in FMCG. -Strong background in distribution/wholesale; MNC experience is an advantage. Skills & Competencies: Functional/Technical: -Sales, negotiation, presentation, and market analysis skills. Managerial: -Time management, planning, decision-making, and team leadership. Behavioural: -Result-oriented, analytical, customer-focused, motivational, and tactful under pressure.

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