National Sales Manager

Job Description : NSM AFRICA A subsidiary of a well-established multinational group, this organization is a leading consumer goods distributor in West Africa. Specializing in the distribution, marketing, and import of premium food, non-food, and beverage products, including alcoholic and non-alcoholic options. Leveraging extensive market expertise, innovative strategies, and strong partnerships, the company ensures efficient distribution and consumer satisfaction. As part of a global supply chain network, it is committed to delivering world-class solutions and driving growth in competitive markets. Role Desciption: Job Summary: National Sales Manager responsible for driving brand commercial strategy, achieving sales targets, and leading a national sales team within the distribution network. Focus on profitable sales growth, strategic planning, and strong client relationships. Reports to the General Manager. Key Responsibilities (KRAs): Strategic Sales Leadership: Develop and execute national sales strategies, align with cross-functional teams, and create sales plans/budgets. Team Management: Lead and mentor Zonal Sales Managers, foster collaboration, and support product distribution. Market Analysis & Client Engagement: Identify market opportunities, build client relationships, and address client needs. Sales Performance & Reporting: Oversee sales, promotions, and collections; maintain reporting tools; and prepare sales reports/presentations. Promotional Activities: Plan and coordinate promotional events and trade shows. Qualifications: Education: Bachelors degree preferred. Experience: Minimum 10 years in sales, particularly in FMCG (biscuits), should be currently at a Zonal/Regional Sales Manager role with strategic sales process experience. Skills: Strong leadership, strategic planning, and project management. Excellent communication and presentation skills. Proficiency in MS Office and sales reporting tools. Ability to meet deadlines and work under pressure. Team player.

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