Head of Sales & Operations – Liquor

Job Description : Head of Sales & Operations – Liquor Location: Nigeria Role Summary: Lead sales, marketing, and operations for liquor brands in Nigeria. Drive market expansion through trade marketing, distributor management, and coordination with blending and production teams. Key Responsibilities: Develop and execute growth strategies for liquor/spirits brands. Lead trade & consumer marketing to boost market share. Manage distributor & retail networks. Coordinate with production/blending for quality & compliance. Monitor supply chain, inventory & logistics. Ensure compliance with Nigerian liquor laws & excise duties. Build and lead high-performing cross-functional teams. Requirements: MBA/Bachelor’s in Marketing or Business Management. 10+ years’ experience in Sales/Marketing (Liquor or FMCG). Strong knowledge of Nigerian liquor market. Blending/manufacturing exposure preferred.

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