HEAD OF INTERNATIONAL BUSINSS

Job Description : HEAD OF INTERNATIONAL BUSINSS DUBAI UAE This is not a “manage what exists” role. This is a build, scale, and own international business mandate within a fast-growing FMCG platform backed by a large regional group. The business operates an asset-light trading and distribution model, driving growth through strong distributor networks across Africa and other emerging markets . If you’ve built markets from scratch, fixed broken distributor networks, and driven revenue in complex geographies - this is your playground. You will take full ownership of international sales and marketing across multiple markets, with a clear mandate to drive growth and profitability. Building and executing international market strategy across Africa and key global markets Identifying, appointing, and managing high-performing distributors across multiple countries Driving market entry into new geographies and scaling existing ones Owning pricing, margins, trade spend, and overall commercial performance Leading brand strategy and trade marketing execution in-market Building and leading international sales, export, and trade marketing teams Defining route-to-market models across diverse and complex environments Establishing performance frameworks, KPIs, and reporting discipline Driving demand planning alignment with supply chain and finance Managing distributor performance, accountability, and long-term partnerships 15+ years of FMCG experience, with strong exposure to food categories Proven track record of building and expanding international markets, especially across Africa Deep experience in distributor-led business models (appointment, management, optimisation) Strong ownership of both sales and marketing, including trade spend and commercial planning Hands-on experience in pricing, margins, and volume-driven businesses

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