General Manager

Job Description : GM INTERNATIONAL MARKETING OUT OF KOLKOTA FOR FMCG 15+ years experience The incumbent : - Develop & implement various marketing & brand management strategies for International Market. - P&L. - Co-ordinate with respective country teams for implementing different marketing strategies as per the geographical needs. - Also collaborate with cross functional teams, internally which includes supply chain, operations and finance. - Responsible for brand portfolio decisions & brand mix development including brand definition & proposition, advertising, pricing, packaging, place and promotion for each category & brand. - Accountable for Brand Innovation for all international geographies. - Work with a team of Brand Managers and internal departments for driving the growth as per objectives. - Takes responsibility for people development initiatives and building up of in-house capabilities aimed at succession planning for all key positions reporting to the position. - Provides the necessary leadership and guidance to key employees and top performers through mentoring and identification of best practices to enhance performance excellence. QUALIFICATION & DESIRED SKILLS - Masters degree in Business Administration, good academic background with 12-18years of total experience. - At least 4-5 years in marketing and brand management with exposure to a global / international space. - Brand Building, NPD, Digital Media, Advertising development. THE PERSON : A. Personal Attributes : - Self-starter who can understand, formulate and execute business plans accurately. He needs to understand market flow, company strategy and how to implement it independently. - Visionary, he should be able to visualize what he and the company wants for the brand in future. He should be able to communicate the vision to others and also inspire others to share it with him - Problem Solver, with limited supervision who can take critical decisions - Build relationships with good networks and contacts to gain support from all levels of company, customers and people - Focus on identification of needs and delivering results is the base of every function. The person should think and maximize efforts in the requisite direction to deliver the best results. B. Qualification & Desired Skills : - Masters degree in Business Administration, good academic background with 15+ years of total experience in good FMCG.(International /Global experience in mandatory)

---

Back