General Manager

Job Description : General Manager – Sales & Marketing (FMCG) ???? ????????????????????????????????: Zambia (Africa) ???? ????????????????????????????????: FMCG ???????????????????????????????????? ????????????????????????????????????????????????: • Must have Africa market experience (mandatory) • Strong FMCG background is essential • Proven experience in handling Sales + Marketing + P&L • Leadership experience in distributor-driven markets ???????????? ???????????????????? & ????????????????????????????????????????????????????????????????: • Drive revenue growth and profitability (P&L ownership) • Execute go-to-market strategies across sales & marketing • Expand distribution with strong brand visibility and availability • Lead sales operations and ATL/BTL marketing initiatives • Manage distributors, key accounts, and retail channels • Drive promotions, pricing, and trade schemes for growth • Monitor performance (sales, market share, ROI) • Identify new markets and business opportunities • Align marketing investments with revenue outcomes • Build and lead high-performing teams • Ensure coordination with supply chain & finance • Deliver forecasting, budgeting, and strategic planning ????

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