COMMUNICATIONS DIRECTOR

Job Description : COMMUNICATIONS DIRECTOR DUBAI UAE A prestigious luxury brand is seeking a Communications Director to join their Middle East headquarters in Dubai. This is an exceptional opportunity for you to shape and express the uniqueness of a globally renowned brand. As a member of the management committee, you will be instrumental in building and deploying the brand vision, supporting both awareness and business growth and developing the overall communications strategy. The role offers a chance to work closely with international teams, cultivate desirability for the brand, and foster meaningful connections with clients and stakeholders. You will enjoy a collaborative environment that values inclusivity, creativity, and shared trust, while being empowered to lead a talented team and drive impactful communication strategies tailored to diverse cultural landscapes. You will have the opportunity to influence regional strategy by proposing and implementing communication plans aligned with long-term objectives and local market needs. You will collaborate with international colleagues and local partners to design high-profile events, local collaborations, and media campaigns that enhance brand visibility and client loyalty throughout the region. You will lead a dedicated communications team in a supportive atmosphere that encourages collective creativity, individual development, and inclusive relationships across all departments. As Communications Director based in Dubai Head Office for the Middle East region, you will play a pivotal role in shaping how the brand is perceived. Your day-to-day responsibilities will involve developing tailored communication strategies that reflect cultural nuances while aligning with global objectives. You will oversee media planning—working closely with press managers and external agencies—to ensure quality editorial coverage. By initiating creative PR events ranging from exhibitions to store activations, you will help build client loyalty and drive store traffic. You’ll also manage influencer networks while collaborating on selective distribution plans for various product categories. Leading your team means nurturing collective creativity through constructive feedback sessions; setting clear goals; promoting cohesion; fostering empowerment; maintaining excellence; encouraging cross-departmental collaboration; ensuring every action supports closer client-brand connections. Success in this role requires responsiveness to market trends; effective stakeholder engagement; transparent reporting; careful budget management; operational excellence; attention to detail; consistent delivery of relevant activities—all while upholding sustainability commitments. Express the brand’s uniqueness across multiple countries by considering cultural specificities and levels of brand knowledge in each market. Remain attentive to client aspirations in both short- and long-term contexts by responding thoughtfully to trends throughout the region. Propose comprehensive communication strategies in consultation with international teams, ensuring alignment with subsidiary objectives and local needs. Mutually agree on regional communication plans with senior management and implement annual initiatives within allocated budgets. Communicate results of communication actions regularly with internal networks to ensure transparency and shared learning. Monitor market trends, competitor strategies, and communication actions of other brands for review with management committees as required. Maintain a continuously developed network of influencers in compliance with group guidelines across all countries in the region. Coordinate selective distribution communication plans for various product categories by consulting with appropriate colleagues in different departments. Design and organise PR events such as exhibitions, store activations, openings, and re-openings to build loyalty, recruit clients, generate traffic, and strengthen brand visibility. Ensure all communication actions promote closer connections between clients, brand identity, and core values through collaboration with retail management. Lead your communications team constructively by fostering new projects, stimulating collective creativity, supporting individual development, setting clear goals, providing regular feedback, adjusting priorities as necessary, reviewing results, promoting team cohesion through qualitative communication, encouraging collaborative relationships at all levels. Encourage collaboration across all departments as a member of the management committee by adopting an inclusive approach in communications and actions within head office teams and retail stores. The ideal Communications Director brings extensive experience from luxury retail communications. Your background demonstrates not only technical expertise but also emotional intelligence—enabling you to nurture team members through supportive leadership practices. You excel at building networks of influence among journalists, opinion leaders, media agencies—and do so through empathy-driven relationship management rather than transactional exchanges. Your negotiation style is structured and effective; you seek consensus without compromising on quality or values. Strategic thinking guides your approach but it’s complemented by operational excellence: you anticipate challenges before they arise; facilitate solutions collaboratively; pay meticulous attention to details that matter most. Versatility is key—you thrive amid multicultural environments thanks to intuitive curiosity about people’s motivations or cultural specifics. Digital fluency allows you to deploy campaigns seamlessly whether via social media or traditional channels. Creative sensitivity shapes your storytelling abilities so every message feels authentic yet aspirational. Proven experience working within luxury retail communications where you have demonstrated deep industry knowledge. Exceptional interpersonal skills combined with proven experience managing teams using a collaborative approach that fosters growth leadership. Ability to create information networks that influence key stakeholders internally and externally through considerate relationship-building. Strong negotiation skills when working with partners or suppliers ensuring mutually beneficial outcomes are achieved respectfully. Strategic vision coupled with operational skills including organisation, anticipation, facilitation—always paying close attention to detail while being results-oriented. Versatility supported by mental agility allowing you to adapt quickly across multicultural settings while maintaining intuitive curiosity about new markets or trends. Thorough knowledge of digital communication methods enabling you to deploy innovative campaigns effectively across platforms relevant to luxury audiences. Excellent written and verbal communication skills in English are essential; proficiency in Arabic or French is highly beneficial for regional effectiveness.

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