RETAILC OMMERCIAL DIRECTOR

Job Description : RETAILC OMMERCIAL DIRECTOR THAILAND Location: Bangkok A leading conglomerate in the retail sector is seeking a Commercial Director to join their Bangkok-based team, offering an exceptional opportunity for you to shape the future of corporate marketing, CRM, customer experiences, and strategic partnerships. This role is perfect for someone who thrives on building meaningful connections and driving business growth through collaborative efforts. With a highly competitive salary range of 250,000–400,000 THB per month, this position provides not only financial reward but also the chance to make a significant impact within a supportive and inclusive environment. The organisation is committed to nurturing your professional development with flexible working opportunities, generous pension contributions, and ongoing training programmes designed to help you flourish. If you are passionate about delivering outstanding customer experiences and fostering long-term relationships, this is your chance to take your career to new heights. Shape the direction of corporate marketing, CRM strategies, and customer experience initiatives across a diverse retail portfolio in Bangkok while enjoying flexible working opportunities that support your work-life balance. Benefit from generous pension contributions and comprehensive training opportunities that empower you to grow both personally and professionally within a supportive team environment. Play a pivotal role in developing and managing key partnerships that drive business success, all while being part of an organisation that values inclusivity, collaboration, and shared achievement. As Commercial Director, you will play a central role in shaping the future of this prominent retail conglomerate’s commercial operations in Bangkok. Your day-to-day responsibilities will involve collaborating with various teams to develop integrated strategies that elevate brand presence and deepen customer engagement. You will be instrumental in optimising CRM platforms to foster lasting relationships with customers while ensuring every interaction reflects the highest standards of service. By identifying new partnership opportunities and strengthening existing alliances, you will contribute directly to expanding the company’s influence in the market. Success in this role requires a keen understanding of market dynamics, an ability to translate insights into actionable plans, and a passion for nurturing talent within your team. Your efforts will be supported by robust resources dedicated to professional development and workplace flexibility. Develop and implement comprehensive commercial strategies that align with organisational goals across corporate marketing, CRM, customer experience, and partnership management. Collaborate closely with cross-functional teams to ensure seamless execution of marketing campaigns and customer engagement initiatives throughout the retail network. Lead the design and optimisation of CRM systems to enhance customer loyalty, satisfaction, and retention by leveraging data-driven insights. Oversee the creation of memorable customer experiences at every touchpoint by working together with internal stakeholders and external partners. Identify new partnership opportunities and nurture existing relationships to expand market reach and drive sustainable revenue growth. Monitor market trends and competitor activities to inform strategic decision-making processes that keep the organisation ahead in the retail sector. Establish clear performance metrics for commercial activities and regularly review progress against targets to ensure continuous improvement. Provide mentorship and guidance to team members, fostering a culture of collaboration, knowledge sharing, and mutual support. Manage budgets effectively while ensuring maximum return on investment for all commercial initiatives undertaken by the department. To excel as Commercial Director in this dynamic retail environment, you will bring a wealth of experience from previous senior commercial roles where collaboration was key to achieving shared goals. Your expertise spans corporate marketing strategy development as well as hands-on CRM implementation aimed at deepening customer loyalty. You are adept at creating environments where customers feel valued at every interaction point—your approach is always considerate and responsive. In addition to technical know-how, your interpersonal skills set you apart: you thrive on building networks based on trust and mutual respect. Your analytical abilities allow you to interpret market trends thoughtfully while keeping people at the heart of every decision. Above all else, your dedication to nurturing others ensures that those around you are empowered to succeed alongside you. Extensive experience in commercial leadership roles within the retail or related sectors where you have demonstrated your ability to deliver results through collaboration. Proven track record of developing successful corporate marketing strategies that drive brand awareness and business growth while maintaining sensitivity towards diverse audiences. Deep understanding of CRM systems with hands-on experience implementing solutions that improve customer retention rates through empathetic communication. Strong background in designing customer experience programmes that prioritise warmth, responsiveness, and genuine connection at every stage of the journey. Exceptional interpersonal skills enabling you to build trust-based partnerships both internally with colleagues and externally with business partners. Ability to analyse complex market data sensitively and translate findings into practical recommendations without losing sight of broader organisational objectives. Experience managing budgets responsibly while ensuring optimal allocation of resources for maximum impact on commercial outcomes. Demonstrated commitment to supporting team members’ growth through mentoring, training opportunities, and open communication channels. Fluency in English is essential; proficiency in Thai or other regional languages would be advantageous for effective stakeholder engagement.

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