Strategic Marketing Manager

Job Description : STRATEGIC MARKETING DIRECTOR APAC OUT OF SINGAPORE a renowned international corporation in the industrial consumables space. They are built upon a solid foundation of technologies and leveraging on consistent innovation to cater to changing market demands. Our client is currently looking for a Strategic Marketing Director for Asia Pacific region to drive all integrated marketing efforts for one of the main business verticals. This vertical has a product portfolio that supports multiple industries including automotive aftermarket, original equipment manufacturers as well as maintenance, repair and overhaul sectors. Job Description The Strategic Marketing Director (APAC) will report directly to the General Manager (APAC). This is a leadership role that requires the incumbent to be fully responsible for future product roadmap and sustained growth of the business in the assigned region. The success of this role will be measured on the following: · Conceptualisation and execution of a profitable marketing strategy that is applicable for the entire Asia Pacific region by the respective local teams, based upon strategic development and implementation · Have an extensive knowledge of the product range and services, as well as the business marketing insights and strategy · Keep up-to-date with trends and needs in the industry, and ensure continuous innovation for the product line to meet client requirements and industry gaps · Establish strong and sustainable relationships with business counterparts and key clients across Asia Pacific, ensuring consistent success stories of the company · Be the key solution provider, understanding the challenges faced by the key clients, crafting and implementing marketing strategies that would meet their needs · Engage and work alongside the sales teams, driving them to exceed their targets and penetrate into new markets, thereby sustaining and growing the business further · Drive a channel marketing and channel management strategy that works well for both internal stakeholders as well as distribution partners. Initiate new channel partners and services tailoring to changing trends and feedback, as well as exploiting new opportunities in the market The Successful Applicant The successful candidate must have the following criteria: · Bachelor or Masters in Business Management, Marketing, Engineering or a relevant technical degree · Minimum 12 years' experience in a strategic marketing function within an industrial consumables environment and strong people development experience / record · Subject matter expert and industry follower of the technologies across the value chain in relation to OEM/MRO/Automotive aftermarket · Strategic and tactical skills to influence across a dynamic and multicultural environment · Analytical thinking, with out of the box thinking · Project management experience with multiple stakeholders situated in scattered locations across the region · In-depth and thorough understanding of the marketing funnel and the tools related to 360-degree marketing implementation · Flexibility to travel within APAC

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