Brand Manager

Job Description : Brand Manager - Middle East (FMCG), Based in Dubai, UAE This organization is a market leader by far! Reporting to the Head of Marketing, the Brand manager will lead the brand and trade strategy for each category in the organization. You will have a strong understanding of brand management and equity and translating this into communication across the traditional and digital/social media channels. You will have hands-on exposure in this role to NPD’s(New Product Development) and will lead innovation across existing and new categories. Other accountabilities include market insights and intelligence, packaging, pricing, trade marketing, monitoring media mix effectiveness etc. Th preference is for someone with about 68years of experience in Brand management in the FMCG industry and ideally with exposure to the above highlighted job scope. **Arabic speakers are preferred per the client brief**

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