Commercial Director

Job Description : COMMERCIAL DIRECTOR NIGERIA a well known international brand, an automative manufaturing/distribution industry, looking to Hire a commercial director for their operations in Nigeria. This role will be responsible for · To develop, lead and manage all commercial activities of the business in Nigeria . · To develop and implement an innovative, growth focused commercial /retail strategy, focusing primarily on new product areas and emerging Nigerian retail markets. · To ensure that profitable business growth is accelerated and that commercial success is achieved · Conducting market research and analysis to create detailed business plans on commercial opportunities (expansion, business development etc.) · Understanding the requirements of existing customers to ensure their needs are being met Responsibilities The person will be responsible for the P&L with eye on details of a typical retail operation. Expansion of retail business in Nigeria with an ability to work with local authorities. Extremely cost conscious with an eye on details. · Understanding the value drivers of the business in Nigeria and identifying profitable commercial opportunities to grow revenue and market share. · Developing and maintaining an excellent understanding of the key customers/target audience to ensure that their needs are being met and that their business is retained. · Working closely with the Head of Sales to manage key customers (existing and new), thereby improving turnover and profitability · Reviewing existing services and markets ;Undertaking market research and analysis and producing business plans/recommendations (including all associated costs and forecasted revenue for the business), · To ensure that all business development opportunities are optimized. · assist in setting financial targets and developing and adhering to budgets · Be responsible for strategies for expanding the retail markets in Nigeria , acquiring and maintaining new customers · Monitor performance of commercial activities using key metrics and preparing reports for senior management · Build, plan and implement the overall digital marketing strategy. · Manage the strategy. · Manage and train the rest of the team. · Stay up to date with the latest technology and best practices. · Manage and oversee different digital marketing channels. · Measure ROI and KPIs. Competency/Skill/Requirements · 4-5 years proven experience as COMMERCIAL DIRECTOR or other relevant role · Minimum 10-12 years post NYSC experience (if Nigerian) · Proven experience in retail sales , customer generation · In-depth understanding of market research methods and analysis · Solid knowledge of performance reporting and financial/budgeting processes · Commercial awareness partnered with a strategic mindset · Strong digital sales skills · Strong project management skills · Excellent organizational and leadership skills · Outstanding communication and interpersonal abilities · BSc/BA in business administration, finance or relevant field; MSc/MA is a plus · The person should have prior experience in retail business preferably with well known brands etc. (if expatriate, prior working experience in Nigeria is a MUST). Ability to work under high pressure and tight timelines is a must. A flair for retail and technology will be an added advantage.

---